XR On the Bay has ended
A New Kind of Industry
News headlines describing Technology and Entertainment partnerships greet us every morning. Mergers, joint ventures and co-productions are everywhere. Come be at the center of this revolution and contribute towards driving its and your own success.

A New and Connected Community
In partnership with the leading entertainment and technology stakeholders from both Hollywood and Silicon Valley, the Advanced Imaging Society invites you, your colleagues and friends to join us for a“ meeting of the minds” of this new community of professionals in conversations around adventures in tech and content.

You’ll likely meet new friends, investors, or even find your next job. You’ll see the dazzling work creatives are making with use of amazing new technologies. And you’ll have a blast.

Come meet your future! Register today, space is limited. We will see you there!

Click HERE to purchase tickets
avatar for Serpil Bayraktar

Serpil Bayraktar

Distinguished Engineer

Serpil Bayraktar started her career, quite by accident, as a Network Operator for the NSFNET project in the early 1990s. She worked as an operator, on-call engineer, network engineer and architect during this historical transition from a publicly funded research network to today’s commercial Internet. Her area of expertise is in IP routing protocols, but she enjoys every aspect of running and designing networks.

She spent the second half of her career helping vendors innovate high-quality networking software. In this role, she was responsible for delivering some of today’s most popular technologies, such as VPNs, to network providers. Her experience as an operator gave her a unique intuition for detecting flaws in software implementations that would help vendors reduce their release cycles.

In her current role as a Principal Engineer at Cisco’s Chief Technology and Architecture Office, she has been leading projects that enable networks to become more software-defined, more adaptable, and more responsive to the demands of the emerging hybrid cloud ecosystem. Currently she is leading Cisco’s streaming network analytics initiative: an open and collaborative network data analytics framework that aims to revolutionize the network applications landscape.

Serpil is also the founder of Cisco’s Women in Technology Program, an advisor to the Women in Science and Engineering group at Cisco and an active participant to panel discussions and conferences concerning gender equality at work.

She has a BS in Electrical Engineering from Istanbul Technical University, and an MBA from Eastern Michigan University.